{"id":2230,"date":"2025-04-28T06:59:54","date_gmt":"2025-04-28T06:59:54","guid":{"rendered":"https:\/\/digitalbees.net\/stg\/?p=2230"},"modified":"2025-06-12T13:26:00","modified_gmt":"2025-06-12T13:26:00","slug":"international-school-of-stuttgart","status":"publish","type":"post","link":"https:\/\/digitalbees.net\/stg\/project\/international-school-of-stuttgart\/","title":{"rendered":"International School of Stuttgart"},"content":{"rendered":"\n<nav class=\"breadcrumbs\">\n  <a href=\"\/projects\/\" class=\"breadcrumb-link\">\u2190 All Projects<\/a>\n<\/nav>\n\n\n\n<div class=\"wp-block-columns hero-single section cs-iss is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:1380px\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull section last-section has-x-large-font-size\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading cs-h2\" style=\"font-size:22px\"><strong>ISS Website Redesign: From Basic to Outstanding<\/strong><br><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"cs-h2\" style=\"font-size:22px\"><strong>About the Client<\/strong><\/h3>\n\n\n\n<p style=\"font-size:17px\">The International School of Stuttgart (ISS) is a leading international educational institution located in Germany, offering comprehensive programs from early years to the International Baccalaureate Diploma. <\/p>\n\n\n\n<p style=\"font-size:17px\">With a diverse community of students and faculty from over 45 countries, ISS focuses on fostering global citizenship, academic excellence, and a supportive, innovative learning environment.<\/p>\n\n\n\n<p style=\"font-size:17px\"> Their website serves as a vital platform for engaging prospective families, supporting current students and parents, and communicating the school&#8217;s mission and values to a broader international audience.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-25 has-custom-font-size view-btn has-medium-font-size\"><a class=\"wp-block-button__link has-background has-text-align-center wp-element-button\" href=\"https:\/\/www.issev.de\/\" style=\"background-color:#ed6214\" target=\"_blank\" rel=\"https:\/\/www.americanstonecraft.com\/ noreferrer noopener\">View Live \u2192<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-columns section is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column cs-box is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center\"><strong>Before the redesign, the ISS website received a rating of 4.5\/10 in user experience evaluations. Key issues identified included:<\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-center\">Overly text-heavy pages Difficult navigation with buried information Lack of modern design elements Limited interactivity and engagement Poor mobile responsiveness<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column cs-box-2 is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center\"><strong>Through a strategic redesign, we implemented:<\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-center\">A modern, clean, and professional visual identity Streamlined navigation with clear dropdown menus Concise and engaging content blocks Mobile-first responsive design Integration of multimedia elements such as videos and testimonials Optimized site speed and improved SEO structure<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns section kpi-grid is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column single-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\"><strong>+89% Visitor Engagement<\/strong><\/h4>\n\n\n\n<p>Significantly improved interaction time and user activity following the website redesign.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column single-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\"><strong>8.5\/10 Usability \u2013 Based on ChatGPT Analysis<\/strong><\/h4>\n\n\n\n<p>Massive upgrade from the previous 4.5\/10 rating, reflecting a much better user experience.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column single-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\"><strong>2\u00d7 Faster Mobile Load<\/strong><\/h4>\n\n\n\n<p>Optimized performance resulting in faster page loads and a smoother browsing experience on mobile devices.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns section kpi-grid is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column single-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\"><strong><strong>Traffic increase of <strong>more than <\/strong>35%<\/strong><\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-center\"><strong>Old site unique visitors<\/strong> <strong>number<\/strong>: from February 2024 to May 2024:&nbsp;<strong>27,133<\/strong><br><br><strong>New site unique visitors<\/strong>&nbsp;<strong>number<\/strong>: from February 2025 to May 2025 &nbsp;<strong>36,701<\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column single-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\"><strong> Compatible with <strong>ADA<\/strong><\/strong> <strong>and EAA<\/strong> <strong>standards<\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-left\">We test websites based on <strong>WCAG 2.2<\/strong>, the international standards by <img decoding=\"async\" style=\"height:25px;\" src=\"\/wp-content\/uploads\/2025\/06\/w3c.png\" alt=\"W3C logo\">. <br>These standards are accepted by the <strong>ADA<\/strong> and <strong>Section 508<\/strong> <img decoding=\"async\" style=\"height:25px;\" src=\"\/wp-content\/uploads\/2025\/06\/usa.png\" alt=\"USA flag\">, <br> <strong>EAA<\/strong> and <strong>EN 301 549<\/strong> <img decoding=\"async\" style=\"height:25px;\" src=\"\/wp-content\/uploads\/2025\/06\/eu.png\" alt=\"USA flag\">, and other worldwide accessibility legislations.<\/p>\n\n\n\n<p class=\"has-text-align-left\">The accessibility test has been successfully conducted using a trusted evaluation tool by <strong>Accessibility Checker <a href=\"http:\/\/accessibilitychecker.org\">accessibilitychecker.org<\/a>.<\/strong> <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignfull last-section is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column list-column list-col-1 is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<h4 class=\"wp-block-heading has-text-align-left\"><strong>Key Implementations<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list list-1\">\n<li><strong>Modern, Clean Design<\/strong> (\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f ) <\/li>\n\n\n\n<li> <strong>The new design<\/strong> is visually appealing, professional, and in line with modern web standards.  The use of bold headings, large imagery, and a structured layout makes the site feel polished and engaging. <\/li>\n\n\n\n<li><strong>Improved Navigation &amp; User Experience<\/strong> (\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f )  Top-level navigation is clear and well-organized, making it easier for prospective families and current students to find relevant information.  The dropdown menus and intuitive page structure reduce clutter and improve accessibility. <\/li>\n\n\n\n<li><strong>Stronger Visual Storytelling <\/strong>(\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f )  High-quality photography and videos help showcase the ISS experience effectively. The consistent color scheme and typography create a cohesive look. <\/li>\n\n\n\n<li><strong>Concise &amp; Engaging Content<\/strong> (\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f )  Content is now more to the point, easier to read, and well-structured compared to the previous text-heavy version. Important sections (Admissions, Academics, Community) present information in a digestible format. <\/li>\n\n\n\n<li><strong>Better Mobile Responsiveness<\/strong> (\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f )  The website adapts well to different screen sizes, making it easy to use on mobile devices.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column list-column list-col-2 is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<h4 class=\"wp-block-heading has-text-align-left\"><strong>Final Score: 8.5\/10<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list list-2\">\n<li><strong>Massive improvements in design, content, and navigation.<\/strong><\/li>\n\n\n\n<li><strong>A strong, competitive website<\/strong><\/li>\n<\/ul>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The International School of Stuttgart (ISS) is a leading international educational institution located in Germany, offering comprehensive programs from early years to the International Baccalaureate Diploma. With a diverse community of students and faculty from over 45 countries, ISS focuses on fostering global citizenship, academic excellence, and a supportive, innovative learning environment&#8230;. <a class=\"read-more-button\" href=\"https:\/\/digitalbees.net\/stg\/project\/international-school-of-stuttgart\/\">Read more<\/a><\/p>\n","protected":false},"author":5,"featured_media":3111,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[14],"class_list":["post-2230","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-project","tag-turnkey"],"_links":{"self":[{"href":"https:\/\/digitalbees.net\/stg\/wp-json\/wp\/v2\/posts\/2230","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitalbees.net\/stg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digitalbees.net\/stg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digitalbees.net\/stg\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalbees.net\/stg\/wp-json\/wp\/v2\/comments?post=2230"}],"version-history":[{"count":54,"href":"https:\/\/digitalbees.net\/stg\/wp-json\/wp\/v2\/posts\/2230\/revisions"}],"predecessor-version":[{"id":3618,"href":"https:\/\/digitalbees.net\/stg\/wp-json\/wp\/v2\/posts\/2230\/revisions\/3618"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digitalbees.net\/stg\/wp-json\/wp\/v2\/media\/3111"}],"wp:attachment":[{"href":"https:\/\/digitalbees.net\/stg\/wp-json\/wp\/v2\/media?parent=2230"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digitalbees.net\/stg\/wp-json\/wp\/v2\/categories?post=2230"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digitalbees.net\/stg\/wp-json\/wp\/v2\/tags?post=2230"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}